FALL/WINTER 2024
The Fall/Winter 2024 collection is presented for the first time at the LEMAIRE headquarters in the heart of Le Marais, home to its studio, offices, and atelier. Once they have passed through the arches at 11 place des Vosges, the models follow a path formed by a circular podium that embraces the characteristics of the space, echoing the fluid lines of the silhouettes.
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BEHIND THE SCENES
LEMAIRE reveals the living, creative space where the collection was designed and crafted to the public, dovetailing with the brand’s vision of clothing as an allegory for the perfectly proportioned home – a protective shelter. If home is a refuge, the collection is an extension of it.
The LEMAIRE wardrobe emphasises the intimate connection that each wearer has with their clothing and the idea of what it feels like to wear it. Certain pieces inspired by dance attire are made from light, sensual materials: silk-knit second skins, airy dresses in viscose crepe, and habotai pyjamas are paired with denims in clay hues.
The tailoring is more relaxed, with cashmere flannels and mossy wools. Technical details enrich the archetypes of the LEMAIRE wardrobe: coated cotton, waterproof blocktech, satin nylon, and down jackets offer protection from the elements. The interplay between layers is accentuated by new hybrids of domestic comfort: in-and-out pyjamas, a shirt-jacket, loose yak and alpaca knits, and a bathrobe-coat, all bearing LEMAIRE’s signature aesthetic.
Credits
Credits
LOOKBOOK
Gregoire Avenel
VIDEO
BK STUDIO
MOOD IMAGES
Cecile Bortoletti